Course Overview
At IIAS, our endeavour has always been to introduce the future-ready programme that creates employment and contributes to the national economic growth. To improve the intellectual ability of students and to impart relevant domain knowledge and skills, we have crafted one of the most relevant programmes aligned with the modern eCommerce and Retail industry standards.
Due to the unprecedented growth and advancements of eCommerce, the businesses are moving online, enabling their virtual presence. So it is eminent that the importance of studying the subject with a modern outlook can give an advantage to the students. And to do that, Retail and Supply Chain needs to be studied in parallel with eCommerce to have a 360-degree viewpoint on the subject matter.
So, considering this need of the hour, the unique programme launched is the Diploma in eCommerce, Retail & Supply Chain Management (DeCRSC). With an activation of different channels in Retail store management operations, even with less footfalls in the physical store, the online stores are covering up for the losses and even creating record sales. The modern eCommerce platform is helping the Retail industry to ensure that clicks get converted into sales.
Be it International brands like
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Amazon,
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eBay,
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Alibaba,
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Etsy,
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Walmart,
to National brands like
Flipkart,
Snapdeal,
Myntra,
MakeMyTrip
Jio Life
Airtel
PC Chandra
Kalyan Jewellers etc.
all of them are moving in the same direction creating Millions of Job opportunities every year. In this ever growing sector, the Diploma programme prepares students for a bright future ahead. The whole programme is oriented towards developing the employability skills that enables aspiring students to get hired immediately. This is a unique, advanced course to ensure a successful career for the students in the Modern eCommerce & Retail sector. Our incubation idea cell helps the students to build their own eCommerce business as per request.
Students are trained on the best practices in eCommerce, Retail and Supply Chain Management that enable them to manage key business functions in the similar Industry. During the curriculum that covers the blended learning from the domain experts, classroom training, industry visits, internship etc., a student becomes fully prepared to get a job in executive positions in the leading National & International eCommerce & Retail brands.
Course Information
This 1 year diploma programme in eCommerce, Retail & SCM at IIAS is developed by the leading industry experts with decades of experience. The course is completely oriented to give advantage to the students by developing them with the modern industry relevant employability skills. The course has additional certificates offered by IIEC / Amazon to give an employability advantage to the students. The practical insights and experiences shared by the eminent faculties and industry experts along with the relevant case studies ensure the real-time learning. This professional course with formal recognition in this diverse and fast moving eCommerce and Retail sector helps students to be job-ready. So for serious students planning to make a mark of difference in eCommerce and modern Retail, this course is an ideal starting point for you. This course has been systematically designed to ensure that students with no previous knowledge and background in the Retail & eCommerce industry can easily adapt to it. At IIAS Education Group, we always ensure that our students join the best brands in the industry.
AFFILIATING UNIVERSITY: Maulana Abul Kalam Azad University of Technology, West Bengal
ELIGIBILITY : Class 10+2 pass
DURATION : 1 Year ( Internship of 2-3 months)
AWARD : On successful completion of the programme and the internship, students will be awarded a Diploma in eCommerce, Retail & Supply Chain Management from the IIAS Professional Academy & MAKAUT(an UGC Recognised State University), along with additional Certificates from IIEC (Indian Institute of eCommerce) / Amazon India.
Preparation for the Industry:- Emphasis on practical application of theoretical lessons through case studies, business scenario analysis, workshops, projects and internship
- Students will get additional Certificates by completing the programme from Indian Institute of eCommerce (IIEC) / Amazon India.
- Leading Industry experts will be delivering the Lectures. Additional sessions from the industry professionals are regularly organized for the benefit of the students
- The management and marketing concepts for modern retail, along with the practical sessions covering real-time scenarios, case studies, research, projects, assignments, workshops will ensure an advanced blended learning for the students
- The coursework, computer lab sessions, group studies & library work will help students to do better analysis and research to clear their understanding on the subject matters
- Practical uses of the concepts are discussed thoroughly to help the students understand and relate the theories with the modern eCommerce & Retail industry
- In the process, additional Communication skills, Soft skills, Computer skills and other Job-ready skills like from preparing a right CV to interview tips are discussed thoroughly to ensure employability while making the students completely ready for the industry
Study Plan
Trimester 1
- Introduction to E-Commerce & M-Commerce
- Marketing & Digital Marketing
- Retail Operations & CRM
- HRM & OB in eCommerce & Retail
- Legal Aspects of Business
- Accounting for Retail Operations
Trimester 2
- Web & eCommerce Development
- Logistics & Supply Chain Management
- Consumer Behaviour in the Digital age
- E-Commerce Business Plan - Research Project
Internship
- Internship - 8 Weeks
FAQs
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WHAT IS THE FUTURE OF E-COMMERCE IN INDIA?
E-commerce is one of the largest sectors contributing to economic growth. It has completely transformed the way business is done in India. The Indian E-commerce market is expected to grow to US$ 200 billion by 2026 from US$ 38.5 billion as of 2017, creating millions of employment opportunities every year. Much of the growth for the industry has been triggered by an increase in internet and smartphone penetration. As of September 2020, the number of internet connections in India significantly increased to 776.45 million, driven by the ‘Digital India’ movements. These all contribute to an enormous growth in the eCommerce business in India and significant employment opportunities every year.
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WHAT KIND OF JOBS ARE AVAILABLE IN eCOMMERCE & SUPPLY CHAIN?
eCommerce has come a long way since its inception. The eCommerce industry began with a few small companies like Flipkart (now a giant) and has now escalated to MNC’s like Amazon and Walmart. The future of eCommerce & Supply Chain has never looked this promising. Be it International brands like Amazon, eBay, Alibaba, Etsy, Walmart, Google Express to National brands like Flipkart, Snapdeal, Myntra, MakeMyTrip all of them are moving in the same direction creating Millions of Job opportunities every year.
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WHAT KIND OF JOBS ARE AVAILABLE IN THE INDIAN RETAIL SECTOR?
Every Retail organization and brands are going for online presence and virtual stores to create a much bigger bandwidth of employment opportunities. For all leading brands like Pantaloons, Shoppers Stop, Reliance Retail, Future Group, Tata Trent (Westside), Aditya Birla Retail, Raymonds Group, Metro Cash & Carry, Godrej Consumer Products, Provogue, Avenue Supermarts (D-Mart) to Specialty stores like PC Chandra, Kalyan Jewellers to Exclusive Brand Stores like Van Heusen, Lladro, Blackberry, Reebok, Adidas, Puma, Redmi, Vodafone, Airtel, Jio Life everywhere there are opportunities. So, it’s an ocean of opportunities for the students to explore. Even one can join the Hospitality and ever growing Healthcare sector in different executive, administrative or supply chain management roles on completion of this programme.
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IS THIS COURSE RECOGNISED AND WHO IS PROVIDING THE DIPLOMA?
The course is recognised as you will get a certificate from the Maulana Abul Kalam Azad University of Technology (MAKAUT), West Bengal, a State University that is recognised by UGC. Moreover, you will get a certificate from IIAS Professional Academy & additional certificates from the Indian Institute of eCommerce (IIEC) / Amazon India. All these together will create a great launchpad for your career.
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WHAT IS INCLUDED IN THE BUSINESS PLAN PROJECT?
Based on the concepts of the subject matter and the understanding of the practical application areas, the students will be able to do research on the internet and submit the business plan. The internship and experience in working on the Retail stores will give them a significant exposure to understand how the Industry works. Combining these practical experiences and the findings of the research, guided by the Domain experts and Faculty members, the student can easily prepare the business plan.
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WHERE WILL MY INTERNSHIPS BE HELD?
There are ample opportunities in the leading Retail Stores and Hospitality sectors for completing your internship of 2 months. On completion of the internship, the students also get a certificate from the organization and sometimes get an offer for Final placements, too.

“It was a beautiful journey with lot of learning at IIAS School of Management, Siliguri. It was also an honour to be a part of the IIAS family.
Thanks to the college and a special thanks to my teachers and the team members of IIAS, for giving me an opportunity to start my carrier in Food and Beverage service at the Hotel Trident, Hyderabad.”
Ajay Kumar Suman
BHM ’15-’18
“It was a beautiful journey with lot of learning at IIAS School of Management, Siliguri. It was also an honour to be a part of the IIAS family.
Thanks to the college and a special thanks to my teachers and the team members of IIAS, for giving me an opportunity to start my carrier in Food and Beverage service at the Hotel Trident, Hyderabad.”
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Placement Information
IIAS students have been successfully placed in various leading companies and brands or have joined their family businesses or gone on to pursue higher studies. Some of the prominent recruiters include: